Family Background
Belonging to an Indian traditional jewelers family, the art of precession and commitment comes in me from within. My father’s in business and my mother is a housewife. I got married 3 yrs back and recently blessed with a baby girl.
Working Life Management:
While I enjoy my work, I do my best to devote adequate time to family. The Mantra really lies in managing time efficiently, and organizing myself by setting priorities, making realistic goals and take deadlines seriously.
The Decisions That Matter
Being Search engine market was really a positive decision to me. I started with a B2B Search market and then switched to a web solutions company to head Search engine marketing team working for many popular Indian & western brands online. Now, I have joined a leading advertising agency.

Job Profile:
My current job profile is to manage search engine marketing for clients. It includes making SEO and SEM strategy, checking out new search ideas, working on different search verticals and web competition analysis.
Plans For The Future:
I look at implementing innovative SEO for some for the Fortune 500 companies, and growing as a professional to spearhead campaigns.
Growth Strategy:
Knowing the market is really important. I keep myself informed about major updates in Search engine industry by reading credible web sources and forums. Also, learning from our mistakes and accepting new challenges always motivates me to achieve my targets.
The Journey So Far:
My journey has been rewarding as I have successfully setup and managed Search engine optimization campaigns for many popular Indian brands to promote their products and services online.
Done Differently:
I may have taken up marketing, but looking back now, I realize I made the right career choice.
Changes In The Professional Environment:
Change is the only constant. With time the industry has changed and so have I. People have begun multi-tasking and I personally feel this is due to the recent technology trends. The impact of Social networking has changed our lives personally and professionally.
Required Reading:
One book I truly recommend is, “The Secret” from Rhonda Byrne that is based on law of attraction and positive thinking to change our life aspects. One other book I recommend for young sales and internet marketer is “New Media Techniques & Tricks” by Ashwin Razdan.
Advice For New Professionals:
Start building your skill-sets and think big. It is very important to take your mistakes seriously and be organized to achieve your professional targets.
Role Model:
Google & Facebook owners inspire me a lot. Their understanding of the market, peoples demand and their urge to create new ways to explore internet is outstanding. I continuously strive to achieve this kind of success in life. Finger crossed.
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